Do you only work with HubSpot?

HubSpot is our go-to for most teams. But we also work with Salesforce and can connect whatever tools you already use to make them work together.

What tools do you use to build GTM systems?

We build outbound and GTM systems using Clay, Apollo, Smartlead, and Instantly. We connect these directly to your CRM so your prospecting data is always accurate and flows automatically.

How long does a typical setup take?

Usually 4 to 6 weeks. If you have a lot of messy data to move over or need complex automations, it might take up to 8 weeks.

Do you offer ongoing support?

Yes. We offer an ongoing service to manage your systems, build new reports, and make adjustments as your sales process changes.

How is this different from a marketing agency?

We don't do marketing. We don't write content or run ads. We just build the technical systems (CRMs, automations, databases) that your sales team uses to track and close deals.

Dorlent

Outbound & GTM 8 min read

Engineering a 95%+ Email Deliverability Outbound Stack with Clay & Smartlead

Step-by-step breakdown of building a 4-tier waterfall data enrichment workflow in Clay that verifies emails, deduplicates accounts, and syncs directly into Smartlead.

Written by Dorlent Systems Team (GTM Engineering) • Published August 08, 2026

Raw CSV scraping is dead. High-performing outbound infrastructure requires multi-provider waterfall validation (Prospeo -> Datagma -> Hunter -> NeverBounce) before a single sequence email is ever dispatched.

Ensure your Clay webhook only sends records with "Verification Status = Valid" to prevent catch-all addresses from burning your secondary outbound mailboxes.

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